FESPA Leadership Exchange (FLEX) returns to Dubai on 26 November 2026, uniting senior print executives from Europe and the Middle East. Under the theme of resilience and growth, leaders will discuss digital transformation, supply chain pressures, and international collaboration during a content-led day of expert keynotes and peer discussions. As the global print and visual communications landscape continues to evolve, senior executives and decision-makers face complex strategic choices. What decisions actually help a print business stay resilient, expand into new markets, and keep customers at the center of constant disruption?
These critical questions take center stage as the FESPA Leadership Exchange (FLEX) returns to Dubai on 26 November 2026. Hosted under the guiding theme “The Choices That Build Stronger Print Businesses,” this exclusive, invitation-only event at the JW Marriott Marquis Hotel brings together top-tier print leaders from across the Middle East, North Africa (MENA), and Europe for candid, practical discussions on growth, risk, and reinvention. Designed specifically for leaders across digital large format, signage, textiles, and visual communications, FLEX moves far beyond standard success stories. Instead, the programme dives deep into the actual trade-offs, hard-learned lessons, and strategic pivots that shape sustainable print enterprises over time. From Regional Strength to Global Opportunity in MENA, Vatche Kavlakian, CEO of NDIGITEC, will explore how global networks and collaboration can help Middle Eastern print businesses win international opportunities.


