Timex is launching brands specially designed and developed for the Indian market, as the company looks to cash in on strong double digit growth witnessed in the country, which is its second largest market after the US. To support the growth of business, the company is focusing on enhancing its brand portfolio and expanding distribution across platforms like multi-brand outlets, organised retail and exclusive shops. The watch major’s plan to double the number in the next three years will be a sunshine opportunity for the in-shop signage companies and other signage players engaging in-store displays.
