As a part of a plan to invest heavily in real estate to complement its retail business, Reliance Industries plans to build a flagship shopping mall in South Delhi. The company will construct a 720,000 sq ft commercial complex at Alaknanda on a plot it won in a Delhi Development Authority bid in 2007 for about Rs 400 crore. Brands owned by Reliance Retail will occupy two-fifths of the total retailing space while the rest will be leased to non-competing brands. Mushrooming of the such new mall will bring in fresh business opportunity for the signage companies dealing in in-shop designs, branding and other related activities.
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