Omaxe Group, which has set up more than 13 Malls across north India, are coming up with another multi use project called ‘Omaxe Connaught Place’ in Greater Noida. For this 1.48 million sq ft mix-use project, Omaxe Group has approached Beyond Square feet to do a primary Market Research on the consumers buying behaviour, propensity to spend, demographics and psychographics, Competition Mapping, etc. Omaxe Connaught Place is poised to be the most sought after business, commercial and entertainment centre in North India. Surfacing of the flagship centre would be an unmatched business opportunity for the signage majors which are associated with jobs on in-shop displays, signs and other items.