JSM Corporation, a partnership between restauranteurs Jay Singh and Sanjay Mahtani, has lined up nine outlets from its existing bouquet of brands for this financial year. At present the group has 19 outlets across restaurant brands that the company brought into India. JSM’s portfolio includes Shiro, Hard Rock Café, California Pizza Kitchen (CPK), Trader Vic’s, Mai Tai and +91 (Plus Nine One). Such magnification plan of the company will give a boost to the business of signage players whose activities are involved in in-store displays and designs.
