UK-based sign and graphics specialist Signs Express selected a range of Drytac printable media and laminates to produce a striking England World Cup Fanatics Shop Experience, delivering a fast-turnaround retail installation for football fans. The company has worked with its client for the past 12 months, producing a series of temporary retail pop-up shops for major sporting and entertainment events including the Oasis reunion tour, the NFL London Games and Target Darts. Most recently, Signs Express was selected to produce graphics for the England World Cup Fanatics Shop Experience on London’s iconic Carnaby Street. With many of these projects requiring installation within as little as 48 hours’ notice, having reliable materials readily available is critical. Thanks to its close working relationship with Drytac and the company’s nearby manufacturing facility, Signs Express can quickly source products and keep fast-moving projects on schedule. Drytac products are available exclusively throughout the UK and Ireland from Premier and Premier GPMI, Drytac’s exclusive distribution partners for the region. As these retail environments are often installed overnight and removed just a few days later, the graphics must be quick to install, easy to remove and leave surfaces clean and undamaged. (PHOTO: LFR)
England World Cup shop scored striking impression with Drytac media
