Brooks Brothers unveils first outlet in Jaipur  

American apparel brand Brooks Brothers has expanded its retail presence in India with the opening of a new store at Pacific Mall in Jaipur. The store marks the brand’s entry into the Pink City as it continues to strengthen its presence in the Indian premium fashion market. The new outlet will offer Brooks Brothers’ range of menswear, including suits and shirts, bringing its classic American clothing collections to consumers in Jaipur. The brand is known for its formalwear, premium apparel and tailoring heritage. Founded in 1818, Brooks Brothers is recognised as one of America’s oldest apparel brands. Its retail expansion in India reflects the continued presence of international fashion labels in the country’s premium clothing segment, with shopping destinations such as Pacific Mall providing access to established global brands. After all, the opening of the new Brooks Brothers will be an added business opportunity for the signage companies engaging in in-store graphics, designs, POSM display solutions, etc.

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