Spanish clothing brand Bershka has opened its first store in Delhi. The new store is located at Pacific Mall in the capital city. After this new store, it takes a total store count of the brand in India to three, following earlier launches in Bengaluru and Mumbai. The new outlet introduces Bershka’s updated retail concept, designed to create a more direct and intuitive connection between product and store environment. The space will showcase the brand’s latest collections across menswear and women’s wear. The new store in the city spans approximately 650sqm, featuring a clean façade that opens into clearly defined sections for men’s and women’s collections, which has the setting up with open and accessible layout. Unveiling of such stores of big global brands like Bershka is a big business opportunity for the companies engaging in retail displays, designs as well as in-store graphic solutions. (PHOTO: Indian Retailer)
Bershka opens first store in Delhi
