Footwear major Woodland is planning to invest around Rs 100 crore in the current fiscal to increase its own brand outlets from the current 350 stores to 410 stores in India and China. The company is planning to set up around 60 new stores in India, which would require an investment of around Rs 90 crore, Woodland. The company, at present, has around 350 own outlets with a presence through around 4,000 retailers. Besides, the company is seeing expansion of its the capacity with new technologies to produce two million more pairs as against its current capacity of 4-5 million pairs every year. Expansion in the retail outlets of such international shoes major will be bring in an added advantage for the signage companies engaging into in-store displays, signs and other related activities.
