Another business opportunity for signage companies engaging in in-store projects is that Voylla, a popular fashion-jewellery brand, is planning to open exclusive jewellery stores for men. Currently, 30 percent of the company’s total business is coming from the men’s category. Hence they plan to pilot standalone men’s store. Voylla is also looking to clock revenue of Rs 100 cr in near future. A source from the company states that they have the potential to breach the Rs 1,000 cr mark in the next five years. The jewellery company started operations in 2012 in Bengaluru and then shifted its base to Jaipur in 2013.
