Tata Group-promoted retail arm, Trent Hypermarket announces the launch of a range of food products from the basket of its joint venture company, Tesco, in India. The UK-based retailer giant, Tesco, entered into a JV with Trent in 2008 to provide retail expertise to the latter and help expand its hypermarket operations. Till now, Tesco used to sell some of its FMCG products, mainly in personal-care such as shampoos, deodorants, body lotions, household cleaners and diapers, in Trent’s hypermarket chain-STAR Bazaar. Star Bazaar currently runs seven stores in the country and plans to scale it up to 11 soon. Such new development in the Indian retail sector is accelerating the business of signage players dealing with in-store companies.
