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TATA Group’s perfume brand Skinn to establish strong retail network

TATA Group’s perfume brand Skinn, part of the listed Titan Company, is eyeing a Rs 500-crore turnover as well more than doubling its market share by 2023. In an investors’ presentation, Titan said, currently Skinn is a Rs 120 crore brand with a market share of 9 per cent. By 2023, the target is Rs 500 crore (turnover) and 20 percent market share and planning to establish a strong retail network in top 20 towns across the country. The company recently launched ethnic wear brand Taneira the potential of bringing in business worth Rs 800-1000 cr in the next seven to eight years. The group’s vigorous retail expansion plan is a new business opportunity for the signage companies engaging in in-store signage, branding and graphic projects

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