Superdry, a leading fashion brand, is all set to nearly double its store count in India over the next three years, opening around 30 new stores. The British company entered India in 2012 through a franchise partnership with Reliance Brands Ltd, part of Reliance Industries. Currently, Superdry that sells T-shirts, lowers, jackets and accessories for men and women has 35 stores in the country. The brand has grown from strength to strength to an extent that now runs rate of opening stores is at least 15-20 stores every year going forward. Superdry’s plan for retail network expansion across the country undoubtedly a business advantage for the signage companies engaging in-store signage and graphic projects.
