Automotive components manufacturer Steelbird International, which entered tyre manufacturing last year, is planning to increase its retail touch points for tyres to 30,000 by 2021. The company aspires to become one of the top five tyre manufacturers in the country by 2023. It also plans to augment its exports, with an aim to garner around one-third of its revenue from that segment in three or four years, up from the current 10 percent. Steelbird began manufacturing tyres for two-wheelers and electric three-wheelers last November. Over the next two years, Steelbird expects its tyres to be available pan India, and is eyeing big number of touch points in its distribution network. This retail touch point expansion plan of Steelbird is a fresh business opportunity for the signage companies working for in-store branding, fabrication and graphic projects.
