Low-cost carrier flight SpiceJet which was revived from the verge of closing down business is now looking to enter new territories. The foray will be through a separate subsidiary company called SpiceJet Merchandise Private Limited which was incorporated last year. Along with SpiceJet merchandise, apparel and electronic products will be available in the stores. All the products available will be under private labels i.e fully owned and sold under the company’s brand name. The brand name is likely to be Spice but nothing has been finalised as of yet. Such move of SpiceJet is an added business opportunity for the signage companies whose activities involve in in-store branding, displays and such tasks.
