Small family-run supermarket chains mull expansion in south

Modern retail is not all about size and scale; several family-run supermarket chains are chock-a-block on the back of a much bigger asset: YOU, the consumer. While several corporate retailers still struggle to come out of last year’s slowdown blues, family-run regional chains such as MK Retail in Bangalore, Ratnadeep in Hyderabad and Sri Murugan in Chennai are mulling expansion. In a way, the advent of big brand retail helped them wake up to the kind of consumer loyalty they enjoyed. Small but going in big ways, in-store signage players in south India are likely to find new business gain alongside the expansion of these small family-run supermarket chain.