Sihl wallpaper used to display Ai Weiwei’s work at Fotomuseum Winterthur

When Zurich’s Fotomuseum Winterthur was tasked with the job of hosting the first major photographic and video exhibition of Chinese artist Ai Weiwei’s contemporary works, it had to ensure the impact of the images were not lost by poor reproduction, as the works would be displayed across the museum’s entire wall space. The museum commissioned Zurich-based PSP, The Image Factory, to print the exhibits who in turn made the decision to use Sihl Direct UK’s Wallpaper Persomural in combination with the Epson’s Stylus Pro 9900 and 11880 printers.

Choosing of Sihl Wallpaper Persomural has several reasons. It has an attractive structure, the good dimensional stability of the fleece material – in both a dry and wet state and easy bonding and handling. Ai Weiwei’s work is currently on display at the Jeu de Paume in Paris and it will be continued until April 29, 2012.

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