Samsung, which opened the world’s largest mobile experience centre in Bengaluru last year, is now looking for sites to set up similar large-format experience centers in Chennai, Hyderabad, Mumbai and Delhi. The new experience centers will be between 10,000 and 15,000 sq ft in size. Spread over 33,000 sq ft, Bengaluru’s iconic Opera House on Brigade Road was given a facelift to turn it into ‘Samsung Opera House’ that brings together technology, lifestyle and innovation to offer unique experience to users and prospective buyers. Opening of such new flagship stores of Samsung will be a fresh business opportunity for the signage companies handling in-store signage and design projects.
