Samsung India is looking to opening of 3,000-4,000 exclusive outlets across Indian towns. The company will set up 1,000 such stores this year in tier IV and V markets. It has already set up 10 such stores on a pilot basis. It is indeed a big challenge since modern retailing is yet to make any entry in these small towns and villages, and at best, there will be one small street that is the retail hub and the mega entry of the electronic giant in the small towns will bring in a fresh business opportunity for the signage companies dealing in in-shop displays and related tasks.
