Leading suiting and shirting fabric brand of Raymond, ‘’Makers’, Raymond is planning to roll out the product in over 2,000 outlets in the state. Tapping over 180 towns by March 2013 in Gujarat, Raymond will be focusing on tier-3 to tier-5 towns for the economy brand. There is a huge potential, especially in the smaller towns and rural areas, in Gujarat for the economy brand even as the purchasing power is increasing in these regions. Considering this, the company plans to sell economy brand Makers from the new outlets in Gujarat. Such big expansion plan of Raymond is a fresh opportunity for the signage companies dealing in signage across the retail sector.
