PVR is opening three new multiplexes in Jaipur, Bengaluru, and Gurugram with a total count of 19 screens. The opening of these cinemas is in accordance with the expansion strategy of the company to open over 100 screens in the current financial year. Adding a new city to its national circuit, PVR marks its debut in Jaipur with the launch of its eight-screen multiplex, the largest in Rajasthan unveiling its fourth property while introducing premium screen formats like 4DX and LUXE for the first time in the state. Rapid multiplex expansion move of PVR is a fresh business opportunity for the signage companies engaging in in-store branding, display and such projects.
