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PrettySecrets looks to double physical outlets

Online fashion lingerie brand PrettySecrets is looking at more than doubling its offline retail distribution to 60 exclusive stores and over 600 retail counters by the end of this calendar year. After starting out as an online brand, the company entered offline retail last year. Now the company is looking at expanding this channel, looking at having 60 exclusive brand outlets by end of this year. The company also increasing the number of retail counters where their products are sold to over 600. PrettySecrets at present has 23 exclusive brand outlets. The company’s physical store expansion plan is an added business opportunity for the signage companies whose activities involve in in-store branding, design and graphic projects.

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