PMJ Jewels, one of the leading jewelry majors in South India, launched its first small format mall store at Sarath City Capital Mall, Kondapur. This is the company’s first store in the new format and the 27th store in South India, the 6th store in Hyderabad, and states the intent of the brand’s aggressive expansion plans. In fact, the aggressive retail expansion plan of PMJ Jewels is a sign of the emergence of new business opportunity for the signage companies engaging in in-store branding and graphic projects.
