Jerry Davies, Managing Director, Roland DG UK has built a team that is dedicated to putting people first, and here he explains more about the philosophy at the core of all that Roland DG UK do. Roland’s customer-first philosophy dates all the way back to Roland founder Ikutaro Kakehashi, also known by the nickname Taro. A Japanese engineer, inventor and entrepreneur, Kakehashi was the inventor of the MIDI sound interface – invented to solve a problem being experienced by an entire industry at that time – an achievement for which he was later honoured with a place on Hollywood’s RockWalk. Taro was a pioneer in meeting customers’ specific needs.
At Roland DG this continued commitment to ‘meeting specific customer needs’ often means identifying the right product for each individual business. Jerry defines, “This credo informs our strategy at every level, from research and development, to manufacture, and it’s for this reason that we are renowned throughout the industry for producing real, relevant solutions that address our customers’ challenges and exceed their expectations. We don’t believe in selling large volumes of units to as many customers as possible; our goal is to be the best, not the biggest.”
