Nikon India Private Ltd, a 100 percent subsidiary of Nikon Corporation, has opened new Nikon Experience Zone in Mysuru, Karnataka. The new Experience Zone is located on Bengaluru–Nilgiri Road, opposite KSRTC Bus Stand, Lashkar Mohalla, Nazarbad. The new outlet is part of Nikon India’s strategy to strengthen its retail footprint and bring its range of imaging and optical products directly to consumers in key regional markets. With this expansion in Mysuru, the company aims to create a stronger connect with photography enthusiasts, content creators, and professional users in southern India. Vibrancy in the retail domain with gradual opening of the flagship ‘Experience Zone’ of big brands like Nikon is an added business opportunity for the signage companies engaging in in-store graphics, designs, displays, POSM solutions, etc.
