Fashion brand Mufti is gearing up to open larger stores in the country going forward as it looks to increase the product portfolio and aims to double the company’s revenue in the next five years. An average Mufti store is 700 sq ft and the company is opening new stores which range from 900-1,100 sq ft. the company is also looking at opening flagship stores in the range of 1,500-2,000 sq ft. The idea of the company’s bigger store expansion plan is to take its whole brand story out to the consumer. They plan to do this in the next couple of years and this will be a business opportunity for the signage companies engaging in in-store signage and branding projects.
