Personal computer maker Lenovo inaugurated its first PC store for small and medium enterprises (SMEs) in Pune. The store aims to address the specific needs of the SME customer by making the ‘Think’ brand accessible to them and offering solutions that address the SME community, the company said. To penetrate the country’s diverse SME market, the company announces that they would create 500 retail touch points (over 300 retail outlets and close to 200 resellers and Value-Added Resellers). Gradual development in the country’s retail segment will be an added advantage for the company’s in-store signs and displays.
