Khadi and Village Industries Commission (KVIC) is looking at modern retailing concepts and style to popularise Khadi among the youth and the upwardly mobile. The company has planned to launch 20 khadi plazas in the major cities of the country, to retail Khadi apparel in trendy setting and ambience. The rollout of these plazas would begin from 2013. Meanwhile, it has already started the process of modernising about 1,200 Khadi outlets across India, under an Asian Development Bank (ADB) funded programme. Retail expansion of KVIC is a useful move of the company which in turn benefit the in-store signage companies dealing in different signage jobs in this sector.
