Fashion brand Kenneth Cole has opened its first flagship store in India at Infiniti Mall in Malad. In India, the brand is partnered with Brandzstorm India Marketing Pvt Ltd. Spread over 1,200 sq ft, the new store promises a dose of retail therapy, a seamless assortment of lifestyle products, interactive decor, a seamless assortment of lifestyle products, interactive decor, minimalistic design, and vibrant interiors. Luxuriously merchandised, the store offers men’s and women’s footwear, clothing, handbags, luggage and accessories. The company is looking forward to opening more such stores in future in new cities and this is a new business opportunity for the signage companies involving in in-store barding and graphic projects.
