Kapiva Ayurveda, a disruptive ayurvedic healthcare startup backed by the Baidyanath Group, plans to foray into the Bengaluru and Hyderabad by the end of this year with the introduction of new stores in the two metro cities, raising around $10 million over the next year. The start-up, which currently has a presence in Mumbai and Kolkata, manufactures and markets premium ayurvedic products targeted primarily at health conscious youngsters looking for on-the-go ayurveda. Kapiva is also looking at opening 2-3 standalone clinics-cum-walkthrough pharmacies, typically of 300-600 sq ft and helmed by an ayurvedic doctor, in Hyderabad. Coming up of new stores is an added business advantage for the signage companies whose activities involve in in-store projects.
