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Italian denim brand Replay to unveil new stores in India

Mukesh Ambani-led Reliance Brands has tied up with Italian denim brand Replay for distribution rights in the Indian market. Now, Reliance Brands is planning to open new Replay stores in India The brand has opened its first store in Delhi/NCR region and aims to open other new outlets in Delhi and Mumbai. The brand’s offerings in the Indian market include a wide range of denim, casual wear, footwear and accessories for men and women. Replay operates over 420 stores and 350 shop-in-shops in India. Vibrancy in the retail sector with the opening of flagship stores of high-end brands like Replay will be a new business opportunity for the signage players involving in in-store signage and branding projects.

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