Iconix Brand Group, Inc. announced that it has signed its first license agreement in India. Iconix has entered into a long-term Direct-to-Retail (DTR) license with Arvind Limited (Arvind) for its Mossimo brand in India. Arvind, a multi-faceted wholesaler, retailer and distributer, will hold the exclusive multi-year license to manufacture and distribute Mossimo apparel and accessories throughout India. The Mossimo brand will be available in 170 stores in India, which are owned or franchised by Arvind. Arvind currently operates 170 stores with plans to grow to 500 stores by 2014. The new high-end stores will be a new business opportunity for the signage companies in in-store displays and signage.
Iconix Brand Group enters into India
- Post author:SignNews
- Post published:January 5, 2011
- Post category:New Business Opportunity
- Post comments:0 Comments
