Sanitaryware brand Hindware is opening specialty home interior stores across India. It has five such stores in place, while five more are coming up. The company has unveiled a new brand identity to connect with the youth. The new logo, set in red (earlier it was black), looks to position it as a young, global, vibrant and dynamic brand, which symbolises ‘change, positivity and passion’. Hindware’s new step with new stores will be a new business opportunity for the signage companies dealing with in-store displays and all.
