Homegrown furniture major, Godrej Interio has plans to launch 50 Sleep Studios pan-India this year, which would be exclusive mattress retail zones. These outlets would be equipped with ‘comfy meter’ to help customers choose the product best suited to their body types and weight from our range of mattresses. The company is bullish on the North India market, especially Uttar Pradesh. The state accounts for roughly Rs 100 crore of the company’s turnover and is growing by 20 percent. Those signage companies engaging in business across the retail sector for in-shop displays will find the Sleep Studios retail zone a new advantage to rope-in.
