Fossil Group opens first stand-alone store

International lifestyle watches and accessories brand, The Fossil Group opens its first stand-alone concept store of Watch Station International (WSI) by Ethos, in Vadodara. The opening of the store at the city’s InOrbit Mall marked the company’s foray into multi-brand retail in Gujarat. The store is also its second in a Tier II city. The company eyes a total of eight stores in the country by year-end. Earlier, the WSI by Ethos store was launched at the T3 Terminal of Indira Gandhi International Airport, Delhi and Amritsar. Of course, a new opportunity for the signage players whose activities involve in in-shop displays, designs and other related items.