Diamond jewellery brand Forevermark from De Beers Group has launched its first store in Chandigarh. The store is located at Nexus Elante Mall’s newly developed jewels souk zone. Actor Himanshi Khurana inaugurated the store, which is partnered with Vismay Jewels for the launch as the latter is serving as its master franchisee for the market. The new outlet will offer a range of natural diamond jewellery, including everyday wear, bridal collections and high-value pieces, across collections such as Icon, Avaanti and Twogether. The store also features a dedicated solitaire lounge and international designs, including collections crafted in Italy. After all, opening of the flagship Forevermark store is an added business opportunity for the signage companies engaging in in-store graphics, designs, displays, and related tasks.
