Viswa & Devji, a Coimbatore-based diamond jewellery maker and retailer, is launching its first premium showroom in Chennai. Scheduled to unveil on September 20 and built over the area of 4000 sq ft store will offer gold and DEF colour and royal cut diamond jewellery, the showroom will house a team of consultants who will be available to deliver custom designs for the buyers.Though bridal and party wear jewels are their forte, the jeweller has introduced European and Western designs in white gold to attract the younger crowd. Now, signage companies engaging in in-shop designs, displays, graphics and host of related activities will get a new business impetus with the opening of the new showroom.
