Leading diamond major De Beers, through its brand Forevermark, is looking ahead to India expansion plan as their presence in the country contributes around 10 percent of their global sales in five years. The company aims to expand in the country by increasing its number of retailers. Forevermark recently held a trade forum, where its diamantaires and retailers came together to discuss marketing strategies and a roadmap for the coming years. Now the company has more than 60 outlets in India and is looking to make the figure 100 by the end of the year, probably by the festive season. Such expansion of De Beers will be a golden chance for the signage companies involving in in-shop jobs and other related activities.
