Infiniti Retail Ltd, which operates consumer electronics chain Croma under the Tata Group, has expanded its retail presence in Tamil Nadu with the opening of a new store in Chennai. The latest outlet, located in RR Shopping Complex on Mudichur Road, Tambaram West, marks Croma’s 22nd store in the city. With a retail space of 6,540sqft, this launch also brings the brand’s total store count in Tamil Nadu to 38. The expansion reflects Croma’s strategy to cater to increasing consumer demand for electronics in key urban markets. And it all brings just another big business opportunity for the signage companies whose activities involve in in-store graphics, designs, displays, and related applications.
