French RIP software specialist Caldera has recently introduced its new Caldera WebShop, which is a new e-commerce offering that enables its customers to go digital by creating a bespoke storefront, designed to be integrated into a streamlined web-to-print solution. WebShop has been created in response to a digital transformation trend that has been accelerated and intensified as a result of the COVID-19 pandemic. Available now, the solution on offer is a low-cost bundled services product to enable digital printing, short runs and reshoring as businesses move to a new way of working.
The driving force behind the WebShop initiative is to enable Caldera users to run their businesses with a reduced level of social interaction. Lockdown and social distancing has resulted in a surge in demand for online services, and being able to fulfil this demand will be critical for businesses to thrive, particularly for textile and direct-to-garment printers. The tangible benefit of Caldera WebShop is that it provides an e-commerce platform that has been specifically developed for wide-format printing businesses. It’s a comprehensive solution that allows users to build their storefront, take and fulfill orders and build their online business via one integrated package.
