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Avery Dennison ties up with Emerald Technology Ventures for sustainability

Avery Dennison Corporation has partnered with Emerald Technology Ventures focusing on industrial, sustainable and new packaging and materials technologies that support the company’s strategic innovation and sustainability goals. Sustainability is an area of strategic importance for Avery Dennison and, as part of its 2030 sustainability goals, the company has committed to delivering innovations that advance the circular economy.

By partnering with Emerald, Avery Dennison will fund disruptive sustainable innovation and gain access to cutting-edge technology that supports its ability to develop customer solutions in the packaging, retail and industrial sectors. Avery Dennison’s partnership with Emerald is part of its recent series of circular innovation investments. In March, the company announced that it had invested in Circ, a U.S.-based chemical recycler, to speed the commercialization of technology that allows brands and Avery Dennison to recycle mixed textile waste streams, such as polyester-cotton blends, into high-quality cellulose-based or PET-based yarns used in apparel production.

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