Reliance Brands is bringing British shirt brand Thomas Pink, owned by French major Louis Vuitton Moet Hennessy (LVMH), to India as it looks to rapidly increase its presence in the fast-growing domestic premium-to-luxury fashion retail market. Reliance Brands, a wholly-owned arm of Reliance Industries, and Thomas Pink Ltd have signed an exclusive long-term franchise agreement to set up stores which sell shirts and accessories of the British brand named after its founder Pink. The Mumbai-based premium-to-luxury fashion brands company will open its first Thomas Pink store in 2012 in South Mumbai’s up market location where shoppers scour for international brands in glitzy malls. Now that the arrival of the global retail giant in the country’s retail sector will boost business for the signage companies engaging in in-store displays and signages.
