Answering to the growing demand and recognition for designer collection, fashion designer Troy Costa has planned his first flagship store at Bandra in Mumbai. For seven years, the fashion baron was retailing his collections from hi-end stores. In 2003, he launched his label `Helen of Troy`. Considered the hub for fashion lovers and Bollywood personalities, the Bandra store has a retail area, made to measure studio and an outdoor cafe. It features a mix of both men’s and women’s wear including gowns, suits, trousers and loads more. The high-end Troy Costa store signals fresh business opportunity that every signage company in the retail sector could rope in.
