Arvind, one of India’s biggest fabric makers, is now keen on expanding its retail reach. The fabric division of Arvind is planning to open exclusive stores. Specialising in denims and women’s wear, the brand currently has 20 stores and is now looking at opening stores across India. These fabric stores which also have some of Arvind’s garment brands like Arrow, US Polo, and Flying Machine are in three formats: Arvind Experience, Arvind flagship, and the Arvind exclusive stores. Arvind’s expansion would bring a new business to the signage companies dealing extensively in in-shop displays.
