Fashion-tech brand NEWME has opened first store in Bhopal. The new store is located at DB City Mall in the city. It is the brand’s second store in Madhya Pradesh and 31st retail destination across India. It spreads across 1,700 sq. ft., offering the brand’s latest fashion collections and features interactive elements such as smart mirrors and dedicated content creation spaces. The launch forms part of NEWME’s omnichannel expansion strategy aimed at strengthening its presence in high-growth markets. The company said Bhopal was selected due to its growing base of young consumers, expanding organised retail sector and increasing demand for fashion brands. NEWME had previously expanded into Indore, making Madhya Pradesh an important market in its retail growth plans. With this retail expansion move of NEWME comes up the fresh business opportunity for the signage companies whose activities evolve in retail displays, in-store graphics, and such jobs or many turnkey projects in the sector. (Source: India Retailing)
NEWME opens first store in Bhopal
