Bath & Body Works has expanded its retail footprint in India with the opening of a new store in Lucknow. The new store is opened at LuLu Mall in the city. The new outlet strengthens the personal care and home fragrance brand’s presence in the country while adding another international name to the mall’s beauty and lifestyle portfolio. The addition comes as the mall continues to expand its mix of domestic and international brands across multiple retail categories. Among its established fragrance lines at the store are Japanese Cherry Blossom, A Thousand Wishes, Into the Night and Warm Vanilla Sugar. The retailer is also known for its 3-Wick Candles and regularly introduces seasonal and limited-edition fragrance collections. Such vibrancy in the retail landscape with the opening of the flagship stores of big brands like Bath & Body Works is an added business opportunity for the signage companies whose activities evolve in in-store display systems, designs, POSM solutions, etc.
Bath & Body Works opens new store in Lucknow
