HUGO BOSS has launched its first global flagship store in the IMEA and CIS region at New Delhi. The landmark store is located at DLF Avenue Saket in the capital city. The new store marks a key expansion for the brand in India and strengthens New Delhi’s position in the global fashion and retail market. The store spreads across 1,242 sq ft and it has been designed around HUGO’s denim-focused identity and contemporary streetwear aesthetic. The interiors combine industrial-style detailing with blue-toned textures inspired by denim, reflecting the brand’s design language. The launch or unveiling of such a landmark store by a big global brand is an added business opportunity for the signage companies whose activities evolve in in-store graphics, designs, displays, and such tasks and applications. (PHOTO: Indian Retailer)
HUGO opens first IMEA and CIS store in New Delhi
