Materia Viva, like the nature that inspires it, is one of the new products being launched by Fedrigoni Group, a leading global producer of high value-added special papers for graphic arts, packaging, publishing as well as self-adhesive labeling products. Materia Viva is a vast collection of high-quality, high recycled content papers – between 20 and 100 percent – made with natural cellulose-alternative fibres such as cotton and hemp (exclusively from FSC certified forests), some of which are new but some of which have been available in the company’s portfolio since 1996 and have been revisited and improved.
The world of luxury is increasingly looking for natural-looking, natural content papers that are elegant, high-performing, and can guarantee the necessary strength and resistance to folding. Materia Viva is inspired by nature. The collection of innovative and sustainable papers brings together nine high-quality product lines. They come in a customisable box and are each presented by a special card that “speaks” in the first person through a photo of a landscape that matches the paper.
