Onitsuka Tiger, one of the leading Japanese fashion brands from Asics, which recently forayed into India, is looking to have around 12 brand stores in Tier-I cities across the country. Asics’ plan is to establish Onitsuka Tiger brand in the Indian market to the fullest in the next three years as the company is sensing a good opportunity with growing number of impressive customers in metro cities. As per its strategy, the fashion brand will build up a sales network by adding new 3-4 stores every year on franchise model to cash in on increasing and growing appetite for luxury things. The high-end fashion brand’s retail expansion move is will be an added business advantage for the signage companies involving in in-shop branding, designs and such tasks.
