DMart, one of India’s largest supermarket chains, is set to enter Delhi. The move will help billionaire founder Radhakishan Damani widen the brand’s footprint outside the western and southern Indian markets. Mumbai-based parent Avenue Supermarts Ltd has taken about 50,000 sq ft of space in east Delhi’s Karkadrooma Court area for its first outlet in the national capital, a report said. The company is scouting for space for 4-5 stores in Delhi and NCR. Avenue Supermarts operate about 200 supermarket stores primarily in Maharashtra, Gujarat, Andhra Pradesh, Madhya Pradesh, Karnataka, Telangana, Rajasthan and Chhattisgarh. In the north, DMart operates stores in Ghaziabad in UP and Punjab. Signage players must roll up their sleeves as DMart is set to bring new business opportunity for in-store signage, graphic and branding projects.
